Positioning Professional Women
For Careers They Really Want

If there ever was an ideal time to pursue a career that’s meaningful to you, this is it. Organizations have placed a priority on attracting, hiring and retaining women and dedicating resources to closing the gender gap. They want to know what women want in their next jobs—and they are expecting women to ask for it.

As you consider exciting career opportunities that are authentic to you, partner with Carole Dupré and HerNature’s team to help you move forward quickly and confidently on your journey.

Carole is a nationally awarded marketing director turned certified career coach. Her expertise is helping you craft your unique value proposition and tell your story. She meets you where you are and delivers an immediate positive impact in positioning you for roles that offer:

Career Coaching Services

HerNature services are customized to match the needs of each professional woman who seeks career clarity, career transition, brand positioning and job search expertise. We create a safe and confidential space for you to share your dreams. Through career coaching, we guide you through powerful questions that spark curiosity and insights through worksheets, coaching conversations, and career assessments.

Review our 4 focus areas for career coaching services. Then apply for a free consultation today or contact Carole by email to begin designing your career coaching program: carole@itshernature.com.

Together, we can ensure who you are plays a major role in what you do so that your work is fulfilling. To learn more about how HerNature’s process, view our Authentic Career Roadmap.

Career Clarity

You’re tired of feeling stuck. You’ve had a successful career, but something is missing, and you don’t know where to start. You’re not sure what a new job might look like, and you need guidance in figuring it out.

Career Clarity coaching helps you build certainty about what’s next in your career and how to get moving in the right direction. Through our partnership, you discover new attributes, values and strengths about yourself that help set your future course.

While we uniquely design a coaching program for you, benefits expressed by Career Clarity clients include:

Gain self-awareness and confidence about what makes you unique.
Know your core values and your most relevant natural strengths.
Learn to develop and tell your most important stories.
Clearly articulate work-related motivators and interests and hard skills and soft skills.
Feel more confident with a polished resume and LinkedIn profile that reflect your future direction.
Identify and attract job opportunities that match your ambitions and values.

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Career Clarity coaching programs include 8-10 one-to-one coaching sessions. In addition, your custom program may offer: personal branding worksheets, core values and goal-setting activities, career assessments, journey mapping, authentic career profile summary, expert review and guidance on resume and LinkedIn profile from a certified writer, and resources for cover letters, networking, job search plan, applicant tracking systems, interviewing, and salary negotiation.

Career Change

You are a high achiever and ready to take your career to the next level. But you’ve reached a plateau at your current job. You realize that to reach your full potential, earn better pay and do what you do best, you’ll need to make a change.

Career Change coaching is your strategic roadmap to a successful job transition. With each step we take, you see your story come together, and you’re ready to leverage it into landing your dream job.

While we uniquely design a coaching program for you, benefits expressed by Career Change clients include:

See how your work experience translates to new industries and roles.
Learn how to build a new network, gain critical industry insights and secure referrals.
Tell your story in a way that closes perceived gaps and helps hiring managers connect the dots between your skills and the talent they need.
Gain expert guidance on a professional resume, LinkedIn profile and other social media platforms that are targeted, inclusive and compelling.
Have an action plan and strategy for effectively managing your job or industry change.

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Career Change coaching programs include 4 one-to-one coaching sessions. In addition, your custom program may offer: personal branding worksheets, core values and goal-setting activities, career assessments, journey mapping, expert review and guidance on resume and LinkedIn profile from a certified writer, and resources for cover letters, networking, job search plan, applicant tracking systems, interviewing, and salary negotiation.

Brand Positioning

You just landed the job of your dreams, or you recently started a business. Either way you want to be clear about your personal brand positioning for future growth. You want to know what makes you stand out as a leader in your profession, and you want to own it.

Brand Positioning coaching drives ownership and future management of your personal and/or business brand online and in real life. Our goal is to help ensure your positioning is authentic, strategic and competitive.

While we uniquely design a coaching program for you, benefits expressed by Brand Positioning clients include:

See how your work and life identities integrate—where one ends, and the other begins.
Align with who you serve, what your value proposition is and reasons to believe you can deliver on it.
Learn how to be fully engaged in your leadership role while maintaining your own authentic identity.
Ensure your online presence across social media consistently reflects your brand, strengths and values.
Have a powerful and practical filter for making important career decisions.
Have the foundation you need to build a reputation for how you want to be known.

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Brand Positiong coaching programs include 4 one-to-one coaching sessions. In addition, your customized program may offer: personal branding worksheets, journey mapping, career assessments, core values activity, final brand positioning, social media search audit and expert resume and LinkedIn profile review and training.

Job Search & Interviewing

You’ve updated your resume and LinkedIn profile. You’ve initiated a job search, but it’s not delivering interviews. You lack confidence in applying for the jobs you really want and you’re uncertain about how well you’re answering interview questions on Zoom, video or in-person.

Job Search & Interviewing coaching prepares you for mastering the challenging process of searching, applying and interviewing for your dream job. While we believe, “Whoever tells the best story wins,” we also know that implementing a strategic plan, building your network, tracking your progress and crafting those accomplishment stories must come first.

While we uniquely design a coaching program for you, benefits expressed by Job Search & Interviewing clients include:

Know how to quickly navigate online and offline conversations that drive referrals.
Express confidence in answering the toughest interview questions.
Have stories rehearsed that feel unique to you and relevant to the jobs you’re seeking.
Able to effectively adapt your applications, including cover letters.
Equipped to manage what to stop, start and continue doing as you move through your job action plan.

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Job Search & Interviewing coaching services are offered by the hour. In addition to one-on-one sessions, your customized program may offer: LinkedIn review and training, tips and resources on effective resume and design, cover letters, applicant tracking system techniques, informational meetings, accomplishment story development and delivery, mock interviews, salary negotiation, job action plan template and work-from-home video setup.

For a quest as important as yours,
only an expert guide will do.

When you invest in HerNature coaching services, you get Carole’s 20 years of experience as a career coach, brand strategist, and marketing director for corporations, nonprofits and state government. She has guided professionals in developing unique brand positionings for their career paths and businesses, hired and built corporate teams, rebranded large organizations and helped small company brands start up.

Carole’s career, marketing and branding credentials include: ICF Certified Career Coach, Certified Personal Brand Strategist (CPBS), Academy Certified Resume Writer (ACRW), 360Reach Survey Analyst and Master Certified Internet Marketer.

“I’ve learned it takes great courage to live an authentic life. My mission is to help you stay true to who you are on your quest for success as an executive or entrepreneur.”

Let’s shake the fear that’s holding you back.

Positioning Professional WomenFor Careers They Really Want